AR Wall

for Lufthansa

 

How can we add extra flavour to an already perfectly balanced mural? By letting passers-by dive into the art piece itself. Our augmented reality wall for the US launch of our global #LifeChangingPlaces campaign, painted in Brooklyn, is a realtime audiovisual experience that let you become part of the Lufthansa story in a very unique way.

 

Augmented Reality // Transportation // Kolle Rebbe
Info & Credits
AGENCY
Kolle Rebbe
TASKS
Concept, Art Direction
Team
Sebastian Haus (Senior Art)
Anna Arndt (Art)
Markus Knauss (Copy)
Thomas Heinz, Christian Kroll (ECD)
w3rc (Artist)
headraft (AR)